StudyFinds was created at the end of 2016 when founder Steve Fink realized there was no hub for studies focused on the average reader. A longtime journalist, Murrow Award-winning managing editor, and progressive content development executive across his 20 years with CBS Local Digital Media, CBS Television Stations, and CBS News, Steve found himself always fascinated by the scientific studies frequently featured on newscasts. That’s when the idea for StudyFinds came to him.
One problem that ate away at Steve: how could the true breadth of a study be explained in a 30-second voiceover or 2-minute on-air package? Moreover, why wasn’t there a true hub for the general public to find new studies in an easy-to-read, digestible format without all the jargon? Studies are used to make everyday decisions, and if individuals are changing their day-to-day routines without having all the facts in front of them, those decisions could wind up doing far more harm than good.
